Cracked, dry heels can be painful, embarrassing, and surprisingly stubborn. Whether it’s from dry winter air, summer sandals, or just a lack of time for self-care, most of us have experienced it. But what if you could restore soft, healthy feet in just 7 days?
Welcome to the 7-Day Dry Heel Challenge — your simple, natural plan to transform rough heels using just one powerhouse product: the Caley-Beth Body Balm Bar.
Why Do Your Heels Crack in the First Place?
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Dry skin: Low humidity, hot showers, and harsh soaps can strip moisture from your skin.
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Footwear: Walking barefoot or in open-back shoes leaves skin exposed to the elements, causing skin to thicken and crack.
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Alkaline products: Traditional soaps can disrupt your skin’s protective barrier, increasing moisture loss.
💡 Pro tip: Switch to a gentle, natural cleanser. Traditional soaps can strip moisture and disrupt your skin’s protective barrier. Our Body Wash Bars are pH-balanced, sulfate-free, and made with skin-loving ingredients — a nourishing alternative to harsh soaps.
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Neglect: The skin on our feet is often the last place we care for.
What Makes the 7-Day Challenge So Effective?
This isn’t about harsh scrubs or expensive salon visits. Our challenge is rooted in consistency, natural care, and barrier support:
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Daily gentle exfoliation (use a pumice stone in the shower)
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Deep moisture with the Caley-Beth Body Balm Bar
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Lock it in with socks overnight
Why Our Body Balm Bar Is the Best Natural Solution for Cracked Heels:
Formulated with ingredients that do more than just hydrate:
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Cocoa Butter: Restore moisture and prevent future cracks
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Calendula & Comfrey: Soothe inflammation and support skin renewal
- Beeswax: Creates a breathable barrier that locks in hydration and softens skin
Unlike many creams, our balm bar is:
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Zero-waste and plastic-free
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Travel-friendly and mess-free
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Free from synthetic fragrances and parabens
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Handcrafted in Canada with clean, natural ingredients
Your 7-Day Plan:
Each night before bed:
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Soak or shower to soften skin
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Gently exfoliate dry patches
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Massage Body Balm Bar directly onto heels
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Cover with cotton socks
Track your progress: Take a photo on Day 1 and again on Day 7.
Real Results: Customers say: “I have very dry skin- especially in the winter, and this balm has been truly a winter-skin saviour! Non-irritating and nourishing- it does exactly what I need and more..” — Ayla
Important Note: If you have deep heel cracks that are bleeding, painful, or not improving, please consult a medical professional.
Ready to Begin? Try the Caley-Beth Body Balm Bar and take the first step toward soft, sandal-worthy feet.
As you track your progress, we’d love to see your results! Snap a before-and-after and share your photos by tagging @CaleyBethBeauty or emailing us at info@Caley-Beth.com. You might even be featured!
Try a natural, eco-conscious solution to dry, cracked heels— and fits effortlessly into your daily routine.

Caley-Beth is a Toronto-based beauty brand specializing in better-than-soap bath & body bars that deliver rich hydration—without the dryness. We believe in better beauty in a bar. Made with healthy, natural ingredients, our sustainable bars nourish your skin while caring for the planet. Founded in 2017 by certified organic skincare formulator Caley Morris.